The QBF Integrated Marketing Approach
Success Stories

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SUPPLY CHAIN MANAGEMENT

PROBLEM:  A national furniture retailer needed to streamline the way it purchased, shipped and distributed materials and supplies.  Each of its 10 locations was ordering different brands from local suppliers.  There was no consistency in the supplies, and each location was following different ordering guidelines.  Most locations were ordering only a one-month or two-month supply and the locations were not combining orders to earn volume discounts.

SOLUTION:  Brand Advantage Group added a group of the materials and supplies to our online inventory management portal for each location to access and release. We provided competitive pricing and quality, and we gathered usage projections and calculated stocking quantities, eventually replacing the customer’s projections with actual usage data.  By combining the volume of all locations to achieve price discounts, Brand Advantage Group was able to inventory projected six-month quantities available for immediate release.

BENEFIT: The material management process was centralized and streamlined for the client, reducing costs, improving delivery times and increasing branding and centralized control. Since the items were warehoused at Brand Advantage Group and available for immediate shipment, delivery was improved.  Because the system collected and analyzed the usage data, it was possible to order and manage inventory with precision.  Additionally, the system provided department chargeback and financial reporting electronically which further streamlined things. Due to this success, the customer has continually added more product lines to the program to further streamline their operations.

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